- Ads must spawn a new window for the landing page when clicked on.
- Rapid animating, blinking and/or flashing ads are not accepted.
BMC reserves the right to reject and/or revise ads that do not adhere
to this spec.
- Ads cannot spawn a download prompt nor download anything on
page load, mouse-over or on click - must go to landing page first
where a download prompt may be allowed - if user chooses no or
closes the download prompt, they cannot be prompted again
- Animation length: 15 seconds max
- Any ads with white edges need to include a 1px #cccccc border
- As of 10/1/15 we no longer accept flash files since this file type is not supported by most web browsers.
Video In-Page Banner Ads: 728x90, 160x600 and 300x250 ONLY
- In Banner Video ads Must be user initiated on the Homepage and
- Accepted Vendors: Eyeblaster, Pointroll Tom Boy, Interpolls,
Klipmart, Eyewonder, United Virtualities, Unicast
- 40k Initial load and up to 100k streaming.
- Audio must be user initiated with same action to stop as it was to
play (click to play/click to stop or Mouse over to play/Mouse off to stop). Stop/Mute and Start buttons are required.
- Video cannot loop more then one time and cannot exceed
30 seconds total animation.
Intersititial Ads will appear once per session on the first page load. Below are the ad specifications:
- File Dimensions: 550x480px, 1110x960px for retina
- File Type: GIF/JPG/PNG
- File Size: 50k max
- File Length: Animated GIF – 10 seconds max animation
- Duration: The same brand can only run for 4 weeks at a time